20 holiday gift ideas for writers
6. A massage to ease a sore neck and back from typing all day.
11. Fingerless gloves.
12. An Amazon gift card.
Merry Christmas to my fellow WAHMs!
Click here to see the full list.
"A public relations specialist job requires writing skills, critical thinking ability, fast turnaround, patience, a thick-skin mentality, and creativity," says Corbett, who also adds that you should be able to demonstrate real accomplishments and have broad networks. And wallflowers need not apply - public relations specialists must have an outgoing, self-confident, and friendly personality.
Don’t Just Put Up a Page – Like any other social networking site, don’t just put up a page and walk away. You need to be able to curate it and put interesting pins on your page that will entice your followers. In addition, the more interesting the pin the more likely it will be repinned, which helps with search engine optimization (SEO).
Update Sites Every Week – Update them at least weekly, if not daily. Otherwise people lose interest and stop coming back.
Create Links Back to Your Web or Other Sites – Make it as simple as possible so that people can click on links easily and purchase or view products or services in other places.
Link Pinterest With Other Social Networking Sites – By doing this, your followers on other social networking sites will know your activity on Pinterest and will be able to make more personal connections with you.
Have a Daily or Weekly Theme – This will help entice your followers to keep coming back and keep piquing their interest. For instance, have a “yellow” day where everything you post on that day is the color yellow.
Don’t Only Promote Your Product or Service – Be sure to promote other brands that you like. By just promoting your product or service, you are being too commercial.
Follow Early Adopters – They often have an interesting perspective on new sites.
Use Back Links to Take Followers to Your Web Site – This will help increase your SEO and also draw attention to your Web site.
Need a Focus Group? – If you are interested in a particular demographic—say, for example, people who like to sew—check out their boards on Pinterest and see what interests them. This will help you target them better.
Use Keywords and Hashtags – This also improve SEO.
Enable Your Community to Add – Your followers can actually add pins to your boards, which makes your Pinterest page more interactive. This also helps with SEO and the engagement of your followers.
Use the Boards Creatively – You can use them for team building with your staff and you can also have a board on office things you need to purchase.
Have Fun – If your pins are humorous, they will be repinned more often than those that aren’t.
I also sent an email from the hospital the next day for my client and the reporter to coordinate things together while I enjoyed my new baby boy.
Here is the segment.
It used to be that having a website was as high-tech as it got for physicians interested in reaching out to their patients or the public at large. If the site had things such as electronic medical forms, informational videos and online appointments, you had something fairly sophisticated.
But oh, that was so 30 seconds ago.
People now expect some form of two-way communication through social media in nearly every sector of society, and physicians are trying to address that desire by chipping away at the traditional doctor-patient relationship.
It makes good marketing sense because even doctors are trying to run a business. This is a way to get the word out and keep patients, who are among the best sources for referrals, engaged in the practice.
It also leverages what Facebook does so well, which is to create a community, albeit through cyberspace, for those with common interests and concerns.
The bulk of the information on these pages consists of links to medical websites and articles of interest based on practices' specialties. Many of the postings are aimed at showing the more personal side of practices, from items about their involvement with different charities, to photos of the office staff on crazy-Christmas-sweater day.
Read the full article.
I handle the social media for two physicians. Need help with your social media? Contact me!
“When we look at what platforms our small business customers are using for social media marketing, 94% of them are on Facebook,” Schmulen said. However, “Most small businesses are doing Facebook without knowing why they’re doing it.”
That’s the herd mentality at work. While it’s pretty easy to create a Facebook page, the task of convincing visitors to create persistent relationships through the “Like” button and to engage in conversation requires different skills. Forrester Research has estimated fewer than 15% of people who click a Like button ever visit the page again. Getting that repeat traffic is the special sauce of Facebook success.
Here are five tips that Schmulen recommends:
I've been freelancing for more than 5 years now! 5 years!
I thank God for my clients, learning experiences, successes and the ability to be at home with my kiddos. I started freelancing just before the first child was born and now she'll head to Kindergarten later this summer.
Stick with it mamas! All those who work at home or outside the home.