Five ways public relations can help grow your business

Ladd Biro, principal of Champion Management, was recently featured in the "Small Business Buzz" column in the Dallas Morning News.

He provided "Five ways public relations can help grow your business."

I really appreciated tip number 5:

5. Maintain a steady drumbeat

Even the best PR campaigns rarely produce overnight results. Map out a six-month to 12-month plan with specific goals. Over time, you'll break through the clutter and distinguish your business.

Read all of Ladd's tips here. 

 

 

The many ways motherhood prepares you for PR

Cute article by By Michelle Rash. 

 The many ways motherhood prepares you for PR

1. Juggling many tasks
2. Reacting quickly in a crisis
3. Working 24/7
4. Staying flexible
5. Answering tough questions

 Read the full article here.
     

8 ways PR is like parenthood

Love this article By Lorra M. Brown about how being a parent is much like working in public relations.

Click here to read the full list.

U.S. News & World Report Ranks PR Specialist As #41 In Best Jobs for 2012

Reviews and Advice

"A public relations specialist job requires writing skills, critical thinking ability, fast turnaround, patience, a thick-skin mentality, and creativity," says Corbett, who also adds that you should be able to demonstrate real accomplishments and have broad networks. And wallflowers need not apply - public relations specialists must have an outgoing, self-confident, and friendly personality.

Click here for the full report.

BEST OF 2011: 20 things every PR pro should know how to do

Do you have one foot on the PR banana peel?

If you’re like me, part of you is in “the old world” of PR and the other foot is sliding into the new digital landscape: excited, nervous, learning, kicking, and screaming.

Despite the changes in the industry, PR pros must remember the basics.

The following 20 items and links will serve as reminders and resources.

Keep reading.

11 New Year’s resolutions for PR and marketing professionals

As we prepare to ring in the new year, let’s take a few minutes to reflect on what’s most important as a marketer or PR practitioner, particularly as the media landscape continues to evolve.

Below are some reminders and/or resolutions related to our practice. These are simple rules. And the best part: they’re fairly easy to incorporate into working life, yet as guiding principals can make a big difference.

Keep reading.