Thursday, December 17, 2009

Making Work At Home Work: Holiday Strategies

Making Work At Home Work: Holiday Strategies
by Mary Byers



As you may remember, I recently partnered up with Making Work at Home Work as a blogger.











As I look ahead to the approaching holiday season, I thought I’d share a few suggestions for you to consider for your business.



Give yourself a break. Most employees get time off for Christmas. Sometimes I give myself time off, too. But I'm not always intentional about it. This year, I'm going to actually mark off a couple of days that I'm gifting to myself. I'll turn on my auto reply and get myself out of the office. I know it will feel good and will be rejuvenating for me.



Make a list of office supply and equipment needs. I know it is difficult to spend money on work when you need to spend money on holiday gifts. But there are two great reasons to make work related purchases this month and next. One, there are great sales. Two, if you've had a successful year in 2009, you can reduce your taxable income by purchasing things you need (and want) for your business.



Consider developing a one-page plan for next year. I spend one morning each December writing a one-page business plan for myself. I simply identify four or five initiatives that would help my business. I capture them on paper, jot down my action plans, and post it on my wall. This helps keep me focused throughout the year.



• Set a financial goal (unless it will make you a slave to your business). I set financial goals for myself early in my business. But I abandoned them when they became the be-all and end-all for me even though I had two preschool aged children. Instead, I focused on taking the work that came my way. No more, no less. Now, however, I've started setting goals again. And I'm pleased to report that I had my best year ever in 2009! Don't be a slave to a goal. But consider setting one if it will motivate and encourage you or if you have something special you're saving for.



• Take time to be thankful. I am grateful I get to work from home. Sometimes I forget my gratitude when I'm overwhelmed or behind in my work. But I don't want to lose sight of what a privilege it is to run my own business. I plan to keep this in the forefront of my mind as I approach this holiday season.








Mary Byers is the author of Making Work at Home Work: Successfully Growing a Business and a Family Under One Roof. Sign up for her work at home blog at www.makingworkathomework.com.

Thursday, December 10, 2009

Paul Gillin's Message to Graduates

Social Media Expert, Paul Gillin, spoke to Dr. Nora Barnes’ social media marketing class at the University of Massachusetts/Dartmouth.

He had some VERY important things to tell them.

Here are some of my favorites:
- Much of what you’ve learned about marketing over the last four years will be irrelevant five years from now.

- You should discard much of what your teachers have been telling you about the media. Traditional media is collapsing and what emerges from the rubble will look very different than the institutions we now know.

- Traditional media was built upon a foundation of inefficiency. The clothing retailer who wanted to reach the .01% of the population who want to buy a wedding gown at any given time has had to pay for the 99.9% who don’t. That’s crazy, but it’s the only way we could get a message across in the past.

- In the old days, the marketer’s job was to media-train a few key executives. In the future, the marketer’s job will be to media-train the entire company.


Here's the full list.

Thursday, December 3, 2009

CEOs, Get Your Blog On - Article About Corporate Blogging in the Latest Issue of D CEO

Here

Friday, November 27, 2009

Black Friday is Great for Work at Home Moms!

I got a really good deal at Office Max on a HP All in One printer, fax, scanner. It's wireless!

Many thanks to my tech guy (hubby) who installed it.

Now I just need a black, wooden file cabinet to complete my home office.

Wednesday, November 25, 2009

Happy Thanksgiving!


Once again I'm thankful to God for blessing my business.

For giving me the strength to get up in the early morning hours and to get through 17 hour days.

I'm thankful for the professional mentors in my life.

I'm thankful for the brilliant entrepreneurs/clients that I get to learn from.

I'm thankful for clients who are doing such good in this world and they've been able to use me to reach the community.

I'm thankful for the internet, my new computer and the beautiful home office my husband made for me.

Monday, November 16, 2009

My first media hit on the Dallas Moms Blog (part of the Dallas Morning News(

Dallas Moms Blog, November 15, 2009
Lori Jordan Rice: Teaching Kids about Thanksgiving Through Miss Trimbles Trapdoor

http://momsblog.dallasnews.com/archives/2009/11/lori-jordan-rice-teaching-kids.html

Wednesday, November 4, 2009

You know you're a WAHM

You know you're a WAHM and grandma is visiting. While working in the home office, the wonderful sound of someone else doing the dishes as well as fresh baked cookies fills the air.

Thanks mom!