Someone should invent a mail-order pillow business.
It seems like every time I turn around, one of my pillows is starting to lose it's "squish" and starts to get that middle depression.
It's a pain to shop for pillows. They take up all the room in the cart!
I would consider buying from a company that automatically sent me a new pillow every 6 months.
Think of the publicity potential. Women's magazines, home and garden sections in newspapers.