Twas the night before Kindergarten

My first born starts Kindergarten tomorrow!  I've made it five and a half years of being a work-from-home mom!  

It was five-and-a-half years ago that I officially stopped working outside the home and concentrated on building my PR freelance business. 

Once again I'm thankful to my clients for the opportunity to work from home and still be available to have my kids with me during the day.  Because I work from home, I haven't missed seeing any milestones, I've been able to attend play dates, visit the library and even hit the grocery store when it's not so crowded as well as start dinner at 3 p.m. 

Of course, with the birth of baby number three this year, I've ensured a 3 a.m. wake up call to work for another five years!  That will be a decade of waking up at that hour to work!  Calm down grey hairs!  

Thank you Lord for blessing me and my business. Here's to another chapter in my life as a work from home mom with a school age kid.  Hello car-pool line.

Scientists seek next wave in power generation

I love working from home! I live in Dallas. 

My client is based in Colorado Springs and was doing research in Houston. 

 So I pitched the Houston Chronicle and they wrote a story!

Click below if you are interested in how researchers are using the power of the ocean to generate electricity. http://fuelfix.com/blog/2012/08/06/scientists-seek-next-wave-in-power-generation/

Five ways public relations can help grow your business

Ladd Biro, principal of Champion Management, was recently featured in the "Small Business Buzz" column in the Dallas Morning News.

He provided "Five ways public relations can help grow your business."

I really appreciated tip number 5:

5. Maintain a steady drumbeat

Even the best PR campaigns rarely produce overnight results. Map out a six-month to 12-month plan with specific goals. Over time, you'll break through the clutter and distinguish your business.

Read all of Ladd's tips here. 

 

 

10 tips for success from female business owners

Alayna Frankenberry featured 10 tips for success from female business owners on today's PR Daily.

I practice tip number two frequently!  I know my clients and PR firms who hire me for contract work know how grateful I am for their business/support!

2. Be grateful.

Sharon Armstrong is an author who owns her own consulting business.

“I’ve had my own business since 2000,” she says. “My best tip for success is to remember to thank those who help you grow your business. Never forget! And thank folks in a personal way, if possible.”

Read all the tips. 

I have been blessed with the opportunity to learn a new newsletter program.  I just created a newsletter in Demandforce for a client who uses the program. 

About Demandforce:
We provide small local businesses--like salons, auto shops, chiropractors, dentists, and veterinarians--with affordable and easy access to the tools and platforms that large enterprises use to communicate with customers, build a strong online reputation and leverage network marketing.

If you use this program and are in need of a communications expert to help you create engaging newsletters for your clients, please contact me at lori at lbpublicrelations dot com. 

The many ways motherhood prepares you for PR

Cute article by By Michelle Rash. 

 The many ways motherhood prepares you for PR

1. Juggling many tasks
2. Reacting quickly in a crisis
3. Working 24/7
4. Staying flexible
5. Answering tough questions

 Read the full article here.
     

12 habits of successful social media pros

Great post by By Becky Gaylord.

My favorite?

 9. Blog

It’s nearly impossible to be effective with, on, and around social media without blogging. This is a vital way to stay engaged with your audience and to maintain and build a social presence. Pros blog. Period.

See the rest here.